Seniority Level: Mid-Senior
Employment Type: Full-time
Job Function: Marketing
Location: Ottawa, Canada
Crank has an ambitious vision. We launched over a decade ago but we're just getting started with marketing and there's a lot left to do. We're a growing team working towards a common goal: building an extraordinary software application that ensures consumers have a touch screen experience that surpasses all their expectations. With an impressive roster of some of the world’s most iconic consumer, industrial and medical brands in our community, you’ve got a real opportunity to make a big impact on our mission.
Supporting the Director of Marketing, and focused on the core of Crank’s products, you will lead both internal and external product marketing content development and go-to-market management.
In this exciting role, you will partner with our Product, Sales, Client and Marketing teams to strategize, position and market our solutions to enable our partners, and drive adoption and success. As a seasoned product marketer, you possess a knack for being able to identify upcoming macro-trends, conduct research to identify market needs, work directly with customers, and collaborate with technical teams to bring game-changing products to new and existing clients. You see the big picture while managing to the nitty gritty details of creative and execution.
You'll be responsible for core go-to-market activities and ongoing product success throughout the product lifecycle, defining product positioning by understanding the market, buyers and key competitors. You'll synthesize information and serve as an internal and external evangelist and influencer to ensure all sales and marketing teams are equipped with the right tools, knowledge and information to properly position the Storyboard Platform to ensure we continue to win in the market.
You will love this role if you love building communication strategies, collaborating with others, and exploring new product marketing opportunities.
Well, ask Crank’s employees! They were recently ranked as one of Ottawa’s top 10 employers at the 2018 Employees' Choice Awards.
Interested? Send your resume to email@example.com and reference "Product Marketing Manager" in the subject line.